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Book Name: Essentials of Services Marketing
Edition Number:3E
Author Name:Jochen Wirtz Christopher H. Lovelock
The Number of Chapters:15
File Type : pdf
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Book Name: Principles of Customer Relationship Management,
Edition Number:1st Edition
Author Name:Roger J Baran, Robert Galka, Daniel P Strunk
The Number of Chapters:14
File Type : Word
Book Name: CB
Edition : 2nd Canadian Edition
Author name : Barry J. Babin; Eric Harris; Kyle B. Murray
16 chapters